He created dresses for $250,000, hand-embroidered each crystal, and transformed fabrics into true art. Fashion legend Giorgio Armani died on September 4, 2025, leaving behind an empire encompassing clothing, haute couture, furniture, hotels, and accessories. His style changed the perception of elegance, making comfort a part of fashion and the red carpet his own runway.

What makes Armani's style recognizable and relevant even decades later, how his design decisions influence modern trends, and why Armani Privé dresses cost tens of thousands of dollars – exclusively for LIGA.net explains stylist Halyna Denisyuk.

Giorgio Armani (Photo: EPA/FRANCK ROBICHON)
Giorgio Armani was born on July 11, 1934, in Piacenza, Italy. Initially, he dreamed of becoming a doctor, but soon realized that his true calling was fashion. After discovering the world of fabrics and silhouettes, he abandoned medicine and began working in the window display department of the Rinascente department store. Next, he gained experience with the legendary designer Nino Cerruti, which became a true school of craftsmanship. And in 1975, Armani, together with architect Sergio Galeotti, founded his own brand, laying the foundation for a fashion empire that would change the perception of elegance for decades. His philosophy was simple: clothing should emphasize the person, not overshadow them.

The process of creating clothing

Entrance to the Giorgio Armani headquarters in Milan (Photo: EPA/MATTEO CORNER)

Some of Armani's most expensive and famous creations are Armani Privé, haute couture for the red carpet. Each dress is handcrafted: from hundreds of hours of painstaking embroidery and appliqués to unique fabrics of silk, organza, velvet, and Swarovski crystals. Each piece is unique, and that is why such dresses are valued at tens, and sometimes hundreds, of thousands of dollars.

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fashion and styleGiorgio Armanibrand legacystyle empire