Natalia Koteneva, CEO of Ligamedia media holding and expert of the "Woman of Ukraine" award, is one of those leaders who are not afraid to think differently. Over more than 20 years in management, she has learned to turn challenges into growth points.

Publisher Dmytro Bondarenko, the team, and Natalia are implementing a strategic transformation: instead of chasing traffic, focus on deep, meaningful content that shapes thinking, not just informs.

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businessLigamediaNatalia KotenevaRules for success