Business, startup, or carefree life – what do the children of the world's richest people do

Being the child of a billionaire or celebrity – a privilege or a challenge? On the one hand, almost all doors are open to them: access to quality education, capital, connections. On the other hand – the expectations of society and family: to continue the dynasty, to "not disgrace" the surname. Some choose to enter the family business, others build their own projects, and some leave their path outside the public eye, living on inheritance.

LIGA.net tells the story of how the children of the world's richest and most famous people choose between family businesses and their own ideas – and who really works, and who just spends millions.

In business: when children are part of the empire

The family of Bernard Arnault (LVMH)

Bernard Arnault, the richest European, has bet on family succession.