A job posting is like a Tinder profile: how employers can avoid scaring candidates away with toxic requirements

How do you know if a company is not your cup of tea before the first interview? And how can employers create honest and attractive ads?

LIGA.net talked to career consultants: Alyona Aliyeva, an ex-HR manager with 12 years of experience in recruiting and developing staff; Natalia Voloshyna, project manager of the inclusive platform AllTogether.jobsulyana Khodorivska, a professional development coach. We talk about:

• what "red flags" in vacancies scare candidates away before the interview;

• why the search for a universal "Swiss knife" employee is bad for business;

• what wording in job postings reduces trust in the company;

• how candidates can understand that the vacancy is not theirs;

• the danger of overly general or overly demanding descriptions;

• how employers can set expectations for candidates;

• examples of successful vacancies that work for the company's brand;

• how to make the job posting inclusive and honest.

What "red flags" in vacancies most often alert candidates before the interview